Abilitics Venture Studio serves as the tech partner behind the first Job Board in Viber
At Abilitics, we are proud to back VibeJobs, a groundbreaking venture reshaping recruitment across Bulgaria and the region. VibeJobs emerged as a solution to a unique set of challenges seen first-hand by HR veteran Ivaylo Pirovski, who, after years of managing large-scale recruitment projects in Bulgaria, saw glaring inefficiencies in how unskilled and vocational candidates were recruited. The process was manual, fragmented, and often ineffective—especially in an environment where an aging population and rapid depopulation are among the most critical economic risks.
Co-founded by Abilitics partners Jivko and Rossen, VibeJobs is more than just a platform; it is an evolution in how hiring happens in Southeast Europe. The team behind VibeJobs—Ivaylo Pirovski as CEO, Jivko Petiov as CTO, and Rossen Zhivkov as Chief AI Officer—has seen the regional labor market's unique dynamics and felt the urgency to bring a fresh, digital-first solution to industries struggling to fill essential roles. VibeJobs connects recruiters and job seekers where they already are: through a simple chat interface on Viber, the most widely used messaging app in Bulgaria.
The inspiration for VibeJobs struck during an informal conversation when Ivaylo met tech experts Jivko and Rossen. Together, they envisioned a tool that not only reached unskilled and lower-digital-literacy candidates but also streamlined communication for recruiters. Soon after, Bulgarian IT entrepreneur Ivaylo Slavov joined the venture, drawn to the tech challenge and the social impact of developing a chat-based recruitment platform. With initial backing from Vitosha Venture Partners and New Vision 3 Fund, supported by the European Regional Development Fund, VibeJobs launched in April 2024 and saw explosive adoption, gathering over 18,000 users in just three weeks and forming strategic partnerships with major players in retail, hospitality, and manufacturing.
The platform leverages a key advantage: its close integration with Viber, achieved through a unique collaboration with Viber’s VP of global marketing and growth, Atanas Raykov, who recognized VibeJobs’ potential to enhance user engagement on the app. With Viber’s support, VibeJobs has created a frictionless recruitment experience that lowers barriers for job seekers and streamlines the hiring process for employers. Ivaylo Pirovski notes, "Our partnership with Viber was a breakthrough—it allowed us to provide a solution that doesn’t just connect people to jobs but is also easily accessible and incredibly scalable."
As a Venture Studio, Abilitics is committed to creating ventures that bring impactful change. Our partnership with VibeJobs is a testament to this commitment, and with a model that scales across borders, we see vast potential in expanding VibeJobs’ reach. Ivaylo and his team are already looking to replicate this success in Serbia and other Southeast European markets, ensuring that VibeJobs not only remains a Bulgarian innovation success story but becomes a transformative force in recruitment across the region. At Abilitics, we believe in the power of local solutions to solve local challenges, and we’re excited to be part of this journey with VibeJobs.
Read more:
https://www.vitosha.vc/blog/vibejobs
