GOODMILLS GROUP

Sales Force Automation

GoodMills is the largest flour producer in Europe. GoodMills needed an automation and standardization of Sales process for better customer service.

‌To meet the need, Abilitics built an Android-based sales force automation application, used by the sales representatives on the field via their mobile tablets. The app includes functionality such as daily visits planning, route tracking and placing orders on the point of sale. The app is integrated with the ERP of GoodMills.

After the successful pilot launch, the solution was adopted by 2 countries of the group – Romania and Bulgaria.